Advanced Business Analytics for Data-Driven Decision Making

Manisha Mohan Vaswani (University of Texas at San Antonio, USA)

Publication Status: Coming Soon

ISBN13: 9798369382776

ISBN13 Softcover: 9798369382783

EISBN13: 9798369382790

DOI: 10.4018/979-8-3693-8277-6

Description:

In today’s competitive and rapidly evolving marketplace, organizations increasingly rely on advanced business analytics to transform data into actionable insights. By harnessing tools such as predictive modeling and real-time data visualization, businesses can move beyond intuition and make strategic decisions in evidence. Advanced business analytics empowers leaders to identify emerging trends and uncover new opportunities for growth and innovation. As data becomes one of the most valuable assets of the digital age, mastering analytics is no longer essential for achieving sustainable, data-driven decision making.

Advanced Business Analytics for Data-Driven Decision Making explores how data analytics can be leveraged to inform and enhance business decisions. This book provides readers with actionable insights and tools to harness the power of data for strategic advantage. Covering topics such as business analytics, data analysis, and business advancements, this book is an excellent resource for academicians, business leaders, and policy makers.

Coverage:

The many academic areas covered in this publication include, but are not limited to:

AI Decision Making
Brand Empowerment
Business Analytics
Business Growth
Data Analytics
Data Governance
Data Systems
Data Visualization Tools
Decentralized Finance
Market Intelligence
Neural Networks
Predictive Analytics

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