Call for Chapters: Enhancing Consumer Engagement With Metaverse and AI Chatbot Integration

Editors

Patcharavadee Sriboonruang, Kasetsart University, Thailand
Vui Chok, SEGi University, Malaysia

Call for Chapters

Proposals Submission Deadline: June 18, 2026
 Full Chapters Due: September 10, 2026
 Submission Date: September 10, 2026

Introduction

With digital environments changing at breakneck speed, businesses are on the lookout for new ways to engage consumers. Metaverse settings and AI-enabled chatbots can serve as a transformational method to enhance customer interaction. By combining immersive virtual experiences with intelligent real-time interaction, enterprises can deliver more personalized, interactive and seamless customer journeys, enabling them with a competitive edge in next-generation digital engagement.

Objective

This book aims to explore how integrating metaverse platforms with AI chatbot technologies can significantly enhance consumer engagement in digital environments. By analyzing current advancements and presenting new frameworks, it seeks to provide actionable insights for businesses and researchers on leveraging these technologies for more immersive and personalized customer experiences. The book will fill gaps in existing literature by offering a comprehensive examination of the synergies between the metaverse and AI chatbots, thus advancing research on digital consumer behavior and the practical application of next-generation engagement strategies.

Target Audience

The primary target demographics for improving consumer engagement through Metaverse & AI chatbot integration are technology-savvy millennials, Gen Z consumers, and all generations who interested in Metaverse & AI chatbots looking for immersive digital experiences; forward-thinking businesses looking to differentiate their brand through innovative customer interactions; marketing professionals looking to leverage emerging technologies for personalized engagement; and customer service teams looking to streamline support while maintaining a human touch. Integrated solutions are also a great target for e-commerce, entertainment and educational organizations looking to use next-generation interaction tools.

Recommended Topics

Recommended topics (but not limited to); (1) Personalized Metaverse Virtual Shopping Experiences (2) Gamified Brand Interactions in the Metaverse (3) Real-Time Customer Support via Metaverse AI Avatars (4) Seamless Cross-Platform Metaverse Communication (5) Voice-Activated Metaverse Virtual Assistants (6) Immersive Metaverse Product Demonstrations (7) AI-Driven Metaverse Consumer Behavior Analysis (8) Loyalty Programs with Metaverse Virtual Rewards (9) Metaverse Interactive Brand Storytelling (10) Multilingual Support in Metaverse Virtual Worlds

Submission Procedure

Researchers and practitioners are invited to submit on or before June 18, 2026, a chapter proposal of 1,000 to 2,000 words clearly explaining the mission and concerns of his or her proposed chapter. Authors will be notified by July 2, 2026 about the status of their proposals and sent chapter guidelines.Full chapters of a minimum of 10,000 words (word count includes references and related readings) are expected to be submitted by September 10, 2026, and all interested authors must consult the guidelines for manuscript submissions at https://www.igi-global.com/publish/contributor-resources/before-you-write/ prior to submission. All submitted chapters will be reviewed on a double-anonymized review basis. Contributors may also be requested to serve as reviewers for this project.

Note: There are no submission or acceptance fees for manuscripts submitted to this book publication, Enhancing Consumer Engagement With Metaverse and AI Chatbot Integration. All manuscripts are accepted based on a double-anonymized peer review editorial process.

All proposals should be submitted through the eEditorial Discovery® online submission manager.

Publisher

This book is scheduled to be published by IGI Global Scientific Publishing, an international academic publisher of the "Information Science Reference", "Medical Information Science Reference", "Business Science Reference", and "Engineering Science Reference" imprints. IGI Global Scientific Publishing specializes in publishing reference books, scholarly journals, and electronic databases featuring academic research on a variety of innovative topic areas including, but not limited to, education, social science, medicine and healthcare, business and management, information science and technology, engineering, public administration, library and information science, media and communication studies, and environmental science. For additional information regarding the publisher, please visit https://www.igi-global.com. This publication is anticipated to be released in 2027.

Indexing Information for Prospective Authors

IGI Global Scientific Publishing meets the criteria for inclusion in major indexing services such as Scopus; however, it is important to note that all indexing decisions are made independently by these services. IGI Global Scientific Publishing books are selectively indexed by the indexing organization after publication. Indexing cannot be guaranteed for any book prior to publication, and the indexing organization has complete control over the final selection and timeline.

Important Dates

June 18, 2026: Proposal Submission Deadline
July 2, 2026: Notification of Acceptance
September 10, 2026: Full Chapter Submission
October 22, 2026: Review Results Returned
November 19, 2026: Final Acceptance Notification
November 26, 2026: Final Chapter Submission

Inquiries

Dr. Patcharavadee Sriboonruang
Associate Professor at Kasetsart University, Thailand
patcharavadee.sbr@gmail.com

Dr. Chok Nyen Vui
Faculty Member at SEGi University, Malaysia
nv_chok@yahoo.com
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