Empirical Research on Semiotics and Visual Rhetoric

Marcel Danesi (University of Toronto, Canada)

Indexed In: SCOPUS

Publication Status: E-Book and Print Version Available for Purchase

ISBN13: 9781522556220

EISBN13: 9781522556237

DOI: 10.4018/978-1-5225-5622-0

Description:

The study of symbols has long been considered a necessary field to unravel concealed meanings in symbols and images. These methods have since established themselves as staples in various fields of psychology, anthropology, computer science, and cognitive science.

Empirical Research on Semiotics and Visual Rhetoric is a critical academic publication that examines communication through images and symbols and the methods by which researchers and scientists analyze these images and symbols. Featuring coverage on a wide range of topics, such as material culture, congruity theory, and social media, this publication is geared toward academicians, researchers, and students seeking current research on images, symbols, and how to analyze them.

Coverage:

The many academic areas covered in this publication include, but are not limited to:

Congruity Theory
Creative Environment
Learning Theory
Material Culture
Semiosis
Social Media
Sociolinguistics
Visual Culture

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Marcel Danesi is Full Professor of Anthropology and Semiotics at the University of Toronto. He has published extensively in both linguistics and semitoics. His most recent book, The Semiotics of Emoji: The Rise of Visual Language in the Age of the Internet, has been nominated for several prizes. He is currently editor of International Journal of Semiotics and Visual Rhetoric.

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