Global Development of Asian Cinema in the Film Industry

Changsong Wang (Xiamen University Malaysia, Malaysia), Cheng Fei Yong (Xiamen University Malaysia, Malaysia), and Rustono Farady Marta (Universitas Bunda Mulia, Indonesia)

Indexed In: SCOPUS

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Publication Status: E-Book and Print Version Available for Purchase

ISBN13: 9798369369401

ISBN13 Softcover: 9798369369418

EISBN13: 9798369369425

DOI: 10.4018/979-8-3693-6940-1

Description:

The global development of Asian cinema has shaped the international film industry, introducing diverse storytelling, unique cultural perspectives, and innovative filmmaking techniques. From the rise of Bollywood in India to the acclaimed cinema of East Asia, Asian filmmakers have made a mark on global audiences. Films from Asia have gained widespread recognition for their artistic merit, critical acclaim, and box-office success, breaking barriers in both content and form. As the industry evolves, the influence of Asian cinema grows, fostering cross-cultural collaborations, expanding global markets, and challenging traditional norms in filmmaking, highlighting the increasing importance of Asian voices in the future of the global film industry.

Global Development of Asian Cinema in the Film Industry explores the reception of Asian film aesthetics and consumption behaviors among global audiences. It provides practical guidance for advancing the international development of the Asian film industry. This book covers topics such as digital streaming, political science, and posthumanism, and is a useful resource for filmmakers, business owners, media and communications professionals, sociologists, historians, academicians, and researchers.

Coverage:

The many academic areas covered in this publication include, but are not limited to:

Asian Culture
Cinema and Film
Culture and Population Studies
Digital Streaming
Emotional Intelligence
Film Narrative
Global Business
History Studies
Media and Communications
Migration
Political Science
Posthumanism

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Professor Changsong Wang is the Dean of the School of Communication and the Director of the Centre for ASEAN and Chinese Screen Studies at Xiamen University Malaysia. He has an extensive publication record, including (2025), (2024), (2020), and (2015). He has also published a substantial number of journal articles and book chapters in both English and Chinese. In addition, he serves as editor-in-chief, associate editor, and editorial board member for several international journals. Professor Wang’s research interests span film and cinema studies, cultural studies, and media studies.

Cheng Fei Yong is a distinguished academic and researcher in film studies, specializing in the sustainability of Malaysian independent filmmakers through innovative media approaches. Currently, he obtained his PhD at Multimedia University, where his research focuses on integrating new media technologies to support local filmmakers. After obtaining a Master’s degree in Digital Film & TV from Limkokwing University, Yong embarked on an academic career that led to a senior lecturer position at Xiamen University Malaysia. His commitment to film studies is demonstrated through his active engagement in research and scholarship. He has published and presented several papers locally in Malaysia and on international platforms, contributing valuable insights into the evolving dynamics of film and media. Yong's work reflects a deep understanding of filmmaking's technical and creative aspects and underscores the importance of sustainable practices in the independent film industry. By fostering a dialogue between technology and creativity, he aims to empower emerging filmmakers to navigate the challenges of the digital age.

Rustono Farady Marta, S.Sos., M.Med.Kom, or familiarly called “Frad”, obtained his bachelor degree in Communication Science at Universitas 17 Agustus 1945 Surabaya, then completed his Master's Degree in Post-Graduate Program of Media & Communication at Universitas Airlangga. Achievements in the field of research have been engraved when won the Best III at the Indonesia Media Research Awards and Summit (IMRAS) in 2014 (social media category) and the year 2015 (online media category). In 2016 received a Research Lecturer Scholarship from Tempo Institute, while 2017 awarded for National Research Grant for Dissertation by Ministry of Research, Technology and Higher Education Republic of Indonesia. To complete the study of Doctoral degree in Communication Sciences at Universitas Indonesia. He is a visiting assistant professor at the Faculty of Psychology at Atma Jaya Catholic University of Indonesia and Vice Rector of Student Affairs, Alumni, and Partnership at Universitas Satya Negara Indonesia. The specialties of Frad are the identity studies and communication media sciences.

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