Impacts of Geoeconomics and Geopolitics on International Business

Bryan Christiansen (Southern New Hampshire University, USA) and John D. Branch (University of Michigan, USA)

Indexed In: SCOPUS

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Publication Status: E-Book and Print Version Available for Purchase

ISBN13: 9798337312651

ISBN13 Softcover: 9798337312668

EISBN13: 9798337312675

DOI: 10.4018/979-8-3373-1265-1

Description:

The impacts of geoeconomics and geopolitics on international business are significant in today’s global economy. Geoeconomics, geopolitical alliances, trade tensions, and regional conflicts, shape the strategies and operations of multinational corporations. These influence supply chains and market access to regulatory environments and investment decisions. Businesses must navigate the risks and opportunities arising from political instability, economic sanctions, resource competition, and strategic decoupling. Further research may highlight the need for resilience and adaptability in international business strategy.

Impacts of Geoeconomics and Geopolitics on International Business explores how geopolitical tensions and geoeconomic strategies affect the operations, decision-making, and risk management of international businesses. It examines the ways in which firms adapt to shifting global power dynamics, economic nationalism, and regulatory complexities to remain competitive and resilient. This book covers topics such as data analysis, international trade, and national security, and is a useful resource for business owners, geographers, economists, academicians, researchers, and political scientists.

Coverage:

The many academic areas covered in this publication include, but are not limited to:

Business Strategy
Corporate Diplomacy
Data Analysis
Economics and Economic Theory
Geoeconomics
Geopolitics
Inflation Policy
International Business
International Trade
Machine Learning
National Security
Soft Power
Sustainable Development

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Bryan Christiansen is an Adjunct Business Professor at Southern New Hampshire University and the Chief Executive Officer of the management consultancy, Soluvex, LLC in New Mexico, USA. He is currently Editor-in-Chief of the IGI Global Book Series, Advances in Digital Crime, Forensics, and Cyber Terrorism as well as Advances in Psychology, Mental Health, and Behavioral Studies. Christiansen is fluent in Chinese, Japanese, and Spanish, and is currently learning Russian. He has presented at several universities in other countries including Oxford University in the United Kingdom. He earned an MBA from Capella University and a BS in Marketing from the University of the State of New York. Christiansen’s extensive travels around the world since 1973 have enabled him to produce 50 Reference books on a variety of subjects ranging from cultural studies and higher education to international business and organizational sociology. Over 70 percent of these publications have become Scopus- and/or Web of Science-indexed.

John Branch currently teaches a variety of marketing and international business courses at the undergraduate, MBA, and executive levels at the Stephen M Ross School of Business at the University of Michigan (USA), and serves as Co-Director of the Yaffe Digital Media Initiative. Previously, he was the Academic Director of the School’s weekend and evening MBA programs as well as the Director of Educational Outreach at the University’s William Davidson Institute. John also holds an appointment at the University’s Center for Russian, East European, & Eurasian Studies, and maintains a Research Fellowship at the William Davidson Institute. John holds a Bachelor of Engineering Science in electronics from the University of Western Ontario (Canada), a Master of Business Administration from the University of New Brunswick (Canada), a Master of Arts in education from Washington University in Saint Louis (USA), a Doctor of Philosophy in marketing from the University of Cambridge (England), a Doctor of Education from the University of Michigan (USA), and a Doctor of Professional Studies from Middlesex University (England).

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