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Impacts of Sensetech on Society

Luiz Moutinho (University of Suffolk, UK) and Luis Bravo Martins (XR Safety Initiative Europe, Portugal)
Indexed In: SCOPUS
Release Date: April, 2025 | Copyright: © 2025 | Pages: 488
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Publication Status: E-Book and Print Version Available for Purchase
ISBN13: 9798369371473
ISBN13 Softcover: 9798369371480
EISBN13: 9798369371497
DOI: 10.4018/979-8-3693-7147-3

Description:

Emerging stages of the internet are now built on a plethora of different technologies working in an interoperable ecosystem. Many of these technologies converge, creating unexpected, innovative value for society and organizations. For society, disruptive technologies alter the way people interact and lead their lives both personally and professionally. These changes have immediate and long-term consequences, whose effects are subtle and need to be further identified and discussed.

Impacts of Sensetech on Society explores emerging technologies that amplify social and economic change. It examines various fields where the impact would otherwise be lower, namely by leveraging the convergence effect. Covering topics such as information technologies, user preferences, and immersive journalism, this book is an excellent resource for computer engineers, sociologists, economists, policymakers, researchers, academicians, and more.

Coverage:

The many academic areas covered in this publication include, but are not limited to:

  • Artificial Intelligence (AI)
  • Chatbots
  • Convolutional Neural Networks (CNNs)
  • Customer Relationship Management (CRM)
  • Extended Reality
  • Heterogeneity
  • Higher Education
  • Immersive Journalism
  • Information Technologies
  • Sensetech
  • Social Change
  • Social Interactions
  • User Preferences

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Professor Luiz Moutinho (BA, MA, PhD, MAE, FCIM) is Visiting Professor of Marketing at Suffolk Business School, Faculty of Arts, Business and Applied Social Science, Univ. of Suffolk, Ipswich, England, UK, and at The Marketing School, Portugal, an Adjunct Professor of Marketing, GSB, FBE, University of the South Pacific, Suva, Fiji, and more recently became the Global Dean of Innovation at the Kotler Business School in the USA. In 2020 he was elected as the member of The Academia Europaea. In 2017 he received a degree of Prof. Honoris Causa from the Univ. of Tourism and Management Skopje, North Macedonia. In 2024 was rated among the 100 best scientists in Business and Management by Research.com. During 2015 - 2017 he was professor of BioMarketing and Futures Research at the DCU Business School, Dublin City University, Ireland. This was the first Chair in the world on both domains - BioMarketing and Futures Research. Previously, and for 20 years, he had been appointed as the Foundation Chair of Marketing at the Adam Smith Business School, University of Glasgow, Scotland. He completed his PhD at the University of Sheffield in 1982. He has been a Full Professor for 34 years and held posts at Cardiff Business School, University of Wales College of Cardiff, Cleveland State University, Ohio, USA, Northern Arizona University, USA and California State University, USA. He has held Visiting Professorship positions at numerous universities in China, Lithuania, Austria, New Zealand, Denmark, Slovenia, Portugal, Hungary, Taiwan, Brazil, Colombia, Fiji and Cyprus. Between 1987 and 1989 he was the director of the Doctoral Programmes at the Confederation of Scottish Business Schools and at the Cardiff Business School between 1993 and 1996. He was director of the Doctoral Programme in Management at the University of Glasgow between 1996 and 2004. Professor Moutinho is the Founding Editor-in-Chief of the Journal of Modelling in Management (JM2) and Co- editor-in-Chief of the Innovative Marketing Journal. He has another 4 associate editorships as well as being in the editorial boards of another 47 international academic journals. His areas of research interest encompass marketing and management futurecast, artificial intelligence, biometrics and neuroscience in marketing, futures research algorithmic self, EmoWear - a wearable tech device that detects human emotions, evolutionary algorithms, human-computer interaction, the use of artificial neural networks in marketing, modelling processes of consumer behaviour and tourism futurecast. He has developed a number of conceptual models over the years in areas such as tourism destination decision processes, automated banking, supermarket patronage, among other areas. The testing of these research models has been based on the application of many different statistical, computer and mathematical modelling techniques ranging from multidimensional scaling, multinomial logit generalised linear models (GLMs) and linear structural relations to neural networks, ordered probit, simulated annealing, tabu search, genetic algorithms, memetic algorithms and fuzzy logic. Prof. Moutinho has given keynote speeches, lectures, seminars, talks, etc. in 49 countries worldwide. Prof. Moutinho has 39 books published, over 161 articles published in refereed academic journals. He has 17199 academic citations, the h-index of 59 and the i10-index of 165 (Google Scholar, March 3rd, 2024).

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